At LIONS, we passionately believe in championing creative marketing that matters for business,
people and the planet. Creativity unlocks value across the marketing spectrum and our businesses
enable marketers to make the case for creative marketing as a driver of sustainable growth.
As President of LIONS Insight, I lead our digital businesses (WARC, LIONS Intelligence, Contagious,
Acuity and eLearning) to deliver against that vision. As COO of the LIONS Division, I lead our
M&A/Integration programmes, Marketing and Product / AI capabilities and partner on our strategy
and implementation planning with the LIONS CEO.
Prior to this role, I operationally led the WARC business as CEO for 5 years. I led the acquisition of the
business and then, together with a wonderful team, doubled the revenue by 2024 by delivering 5
successive years of double-digit revenue growth—including through the pandemic. Alongside this
role, I led the development of the Lions digital strategy, including launching The Work, the Lions
Intelligence subscriptions platform, in 2018.
Prior to this, I was CMO for WGSN for four years. I led the marketing, CRM, subscription
management, insight and client management teams for the business and delivered the successful
integration of the Stylesight proposition, WGSN’s main competitor when that business was acquired
in 2014.
My first role in Ascential was as Digital Marketing and Insight Director for the Group, which I carried
out between 2012 and 2014, embedding best practices and capabilities across the organisation.
Prior to Ascential, I spent nearly 5 years as Marketing Director at online payments scale-up Ukash
and was part of the executive team that created a profitable, award-winning business across 6
continents that have now successfully been sold to Paysafe Group.
Before that, I had 13 years of blue-chip Marketing experience with Barclays in the UK and South
Africa, covering all aspects of marketing, customer strategy, and proposition spectrum.