Creativity4Better. Human Creativity for Societal Change. Creativity4Better. Human Creativity for Societal Change. – IAA
Creativity
4
better

GET READY TO BE ROCKED BY THE MOST CREATIVE SPEAKERS AND IMMERSIVE, ENGAGING, MEMORABLE EXPERIENCES

NOVEMBER 20, 2024 - FACE CONVENTION CENTER

STAR SPEAKERS

Fernando Machado
Former Global CMO Burger King, Marketing Advisor, NotCo and Garnett Station Partners, Board Member, Braze

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Greg Hoffman
FORMER CMO OF NIKE, AUTHOR, “EMOTION BY DESIGN”, FOUNDER, MODERN ARENA

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Bianca Guimaraes
ECD & Partner @ Mischief

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Lucy Jameson
Lucy Jameson, Co-Founder, Uncommon Creative Studio

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Stefan Sagmeister
World Reputed Designer, Ted Talk Superstar

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Ana Maria Lucaciu
Choreographer, Performing Artist, Head Rehearsal Director Opera Ballet Flanders

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José Miguel Sokoloff
Global President of Creative Council, MullenLowe Global

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Marius Moga
Co-Founder, IREAL

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Bas Korsten
GLOBAL CHIEF CREATIVE OFFICER INNOVATION / EMEA CCO at VML

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Sasan Saeidi
Global Chief Business Officer, VML, World President & Chairman, IAA

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Clémentine Segard
Partner, Carré Noir Paris

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Marco Hößl
CEO of Kaufland Romania

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Laura Mihăilă
Marketing, Communicatin & CX Director,
Raiffeisen Bank Romania
President, IAA Romania

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Carmen Pungă
Sales Lead, Google

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CONFERENCE HOSTS

REFASHION, AN UP-CYCLING PROJECT

Re-Fashion - An up-cycling project

CURATORS

JOAQUIN BONILLA
Creative Storyteller, Curator of ReFashion, an up–cycling project.

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LENA CRIVEANU
Fashion Designer, Founder of Urban Fashion School, Curator of ReFashion, an up-cycling project.

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OVIDIU BUTA
Stylist, Curator of ReFashion, an up-cycling project

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Official Regulations (in Romanian)

We thank our Partners

SPECIAL INCENTIVE UNTIL JULY 31, 2024 →

OFFICIAL HOTEL

Radisson Blu